Ad Hominem Law and Legal Definition
Ad Hominem is a Latin word meaning “to the person.” It means appealing to personal considerations rather than to logic or reason, attacking an opponent's character rather than the opponent's assertions. At present this phrase is chiefly used to describe an argument based on the failings of an adversary rather than on the merits of the case. For example, ad hominem attacks on one's opponent are a tried-and-true strategy for people who have a case that is weak.