Consumer Fraud Law and Legal Definition

Consumer fraud refers to an act resulting in financial or other losses for consumers in the business transactions. The act where the use or employment by any person of any unfair commercial practice, deception, fraud, false promise, suppression, or omission of any material fact with an intention to sell or advertisement of any product by misleading the consumer is declared to be an unlawful practice. Consumer fraud can take place in person, by telephone or mail, or over the internet.